Loving the Ocean

I grew up loving the beach.

I was fortunate to have a mom who took me as often as she could. As soon as we got there, I’d head straight into the water and surf all day. I’d only come out for a quick snack and some water before going right back in.

At the end of the day, my mom usually had to force my friends and me to get out of the water and go home.

I never wanted to leave.

I also grew up sailing to Catalina Island, fishing, diving, and enjoying as much time around the ocean as possible. It has always been a big part of my life.

  

(This is grom me in Carlsbad, CA)

Why I Created Happy Beach Vibe

As I got older, I was surfing more than ever. After a surf session, I would usually grab something to eat, and the standard 100% cotton T-shirts most surf brands were making would stick to my skin.

I thought there had to be a better option.

I started looking around and found tri-blend tees. They were much softer and didn’t stick to me after surfing. That was exactly what I wanted my shirts to feel like.

I was always throwing shakas, so that naturally became a staple in my designs.

People around town started asking me about my shirts and hats. I also got a lot of interest when we traveled to places like Hawaii and Cabo. That’s when I realized other people connected with the vibe too.

So Happy Beach Vibe was born.

It’s not a hardcore surf brand. It’s a laid-back apparel brand for us ocean-loving people who refuse to grow up and have made the beach our playground.

Josh
Founder